TradeMork says today that the Pizza Hut chain filed an application to claim the "Pasta Hut" trademark for themselves. You can read their article here...
http://www.trademork.com/pasta-hut/The name "Pasta Hut" is already in use by a handful of restaurants around country.
Will Pizza Hut open up a chain of pasta restaurants? The fast food pasta concept is not new, with many restaurants already doing well in this sphere, the biggest chain being Fazoli's.
It could also be that Pizza Hut is concerned an established Pasta Hut restaurant could gain a large enough influence to take away from their brand.
Labels: Pizza Hut
Pizza Hut announced today a new limited edition pizza, "Double Deep Pizza".
Described as "the most incredibly topped pizza in America", it's basic premise is having double the toppings and 50% more cheese.
The world's largest pizza chain actually said that this new pizza has so many toppings, they had to utilize the "folded crust" design to help corral them all in.
"As we head into the holiday season, we know families will be busy entertaining, so our pizza chefs have cooked up a new delicious, flavorful pizza that's sure to please a crowd," said Brian Niccol, Pizza Hut CMO.
Yeah, yeah, yeah.
And if you thought it couldn't get any better, they're bringing in the Bee Gees to sing their hit song, "How Deep is Your Love" on the company's television commercials.
The new Double Deep Pizza will be available for a limited time beginning November 18 at a price of $12.99 with three recipes: Supreme, Meaty and Veggie.
Labels: Pizza, Pizza Hut
