Gosling's Rum Launches New Ginger Beer | Junk Food Blog

11 May, 2009

Gosling's Rum Launches New Ginger Beer

Gosling's Ginger Beer203 year-old Gosling's Rum of Bermuda has joined with 127 year-old Polar Beverages of Massachusetts to create, package and distribute what both are calling the definitive ginger beer soft drink.

Gosling's Stormy Ginger Beer, its official name, took well over a year to formulate and perfect.

"We needed to hit the perfect balance between sweetness and spiciness," explained Malcolm Gosling, 7th generation President of the renowned rum maker, Gosling's Export (Bermuda) Limited. "Our objective was to create a ginger beer that, when paired with our award winning Black Seal Rum, would produce the absolute perfect Dark 'n Stormy."

The Dark 'n Stormy, a drink of ginger beer and Black Seal Rum, is Bermuda's official national cocktail and has become wildly popular in the U.S., though also frequently mis-mixed due to confusion over which ginger beer to use. "Gosling's Stormy Ginger Beer is the product we recommend for the ultimate Dark 'n Stormy," Gosling adds.

Available in 12-ounce cans to begin with, Gosling's Ginger Beer is a refreshing, zesty soft drink by itself, as well as the perfect mate to Gosling's Black Seal Rum.

Gosling's Brothers Ltd. Is Bermuda's oldest business house. In 1806, Englishman William Gosling, sent his son James to sea, bound for Virginia with 10,000 pounds Sterling worth of wines and spirits. After ninety days on becalmed seas the charter on the good ship, Mercury, ran out and James was diverted to Bermuda, where James decided to open a wine and spirits shop. Since 2004, seventh generation, E. Malcolm B. Gosling has been spearheading a major American expansion of the brand. Gosling's offers three distinctive, award-winning products in its line: the flagship brand, Gosling's Bermuda Black Seal Rum; a new Gosling's Gold Bermuda Rum; and the ultra special Family Reserve Old Rum.

Learn more about Gosling's Rum: http://www.goslingsrum.com/


Anonymous said...

I got Some of this Ginger Beer and it is very good the only thing is the price. $ 6.99 a six for Soda pop . Wow.. It is close to the Ginger Beer I used to drink with the Pirite on the bottle.That was about $ 2.99 a six... It will be a nice mixer for mixed drinks and Half and Half Gennis Mix Like Gablinger. Half Ginger ale and half Beer.Just want to say you got a good Product just need to bring the price down most of us are on fixed incomes. Thank you for Listening to me .... Good Luck D. Thompson

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