Yow - Sports Almonds | Junk Food Blog

24 December, 2007

Yow - Sports Almonds

Yow AlmondsYow is a new brand of foods that takes natural snacks, like blueberries and nuts, and packages them in drink bottles.

I kinda like the image of a runner "drinking" this bottle of roasted salted almonds.

The product labels actually touts almonds as a "health food", claiming that it's a great source of monounsaturated fats, which lowers bad cholesterol, and raises good cholesterol. It also lists out several vitamins.

The combination of the sports style drink bottle and the claim to be heart-healthy, is a way to position salted nuts as some kind of muscle-building product.

Visit Yow Snacks online at...


LJP on 12/25/2007 06:47:00 AM said...

Hope it doesn't have any connection to Rockstar energy drinks.

Cindy on 6/25/2010 09:32:00 PM said...

The sports style dring bottle does not really make me want to buy them... I just like nuts!

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