It's not what's inside that's important. It's all about the packaging with Mountain Dew's new Green Label Art series of 16 ounce bottles made from aluminum and featuring different limited edition artwork.
The contoured bottles highlight works created in all media including tattoo design, cut & paste collage, paint, charcoal and, of course, computer graphics.
Featured artists in the inital collection include: Adam Juresko, Chris Pastras, Chuck Anderson, Dr. Revolt, jeffstaple, JT Woodruff, Mark Nardelli, Methamphibian, Peat Wollaeger, Troy Denning (shown) and TWEEQiM.
The bottles are filled with ordinary Mountain Dew.
See the special promotional website featuring videos and images from the artists' other works: GreenLabelArt.com
You can register and enter your own artwork, too, so expect more designs to be released in the future.