Kellogg's removed one letter "g" from the old saying, "Leggo my Eggo", with a new co-branded product.
Look carefully at the product photo, and you'll notice a new "LEGO" variety of Eggos shaped into LEGO brick pieces.
The box states, "Toast, break & build!"
No word on when we might see this in stores. The other two new varieties, Blueberry and Flip-Flop, are mentioned on Kellogg's Eggo website, but not the LEGO variety.