Star Ice is a newcomer to the world of flavored alcoholic beverages, hailing from the Land Downunder.
In Australia, it's known as Star Vodka. The company wanted to expand to the USA, but a marketing research company decided it was better to redesign the brand to target a younger more hip consumer. Hence was born "Star Ice".
Star Ice contains 5% alcohol by volume, and is available in Raspberry, Passion Fruit, Cranberry and Green Apple flavors.