Seems like the biggest thing in fruit flavors these days is pomegranate.
So it makes sense that a company called Sheer Bliss Ice Cream, LLC, is marketing an ice cream bar called "Pomegranate Bar".
It's pomegranate flavored ice cream in a chocolate shell. It's part of Sheer Bliss' line of chocolate and pomegrante flavored ice creams, with pomegranate flavoring coming from POM Wonderful, the company that seemed to start the pomegranate craze with its line of juices.
Each box contains three bars, and are thus far selling in stores in the greater Los Angeles and New York areas.