New from Starbucks is "Starbucks Cream Liqueur", containing spirits from Jim Beam.
Described as "an artful blend of delicious cream, premium spirits and a hint of Starbucks", the new offering comes after the success of Starbucks Coffee Liqueur last February.
According to Thomas J. Flocco, President & CEO of Jim Beam, the cream liqueur market, currently dominated by the Irish, is three times the size of the coffee liqueur market. Considering the marketing and brand power of Starbucks, it'll give folks in Europe another reason to hate 'em.
Starbucks Cream Liqueur will not be sold in Starbuck locations however. It will be available at restaurants, bars and retail outlets where premium distilled spirits are sold.
$22.99 for a 750ml bottle.
6 days ago